Loyalty Signal Architecture
Event taxonomy, identity without over-merge, cohort windows, redemption quality, and liability as a product alarm.
Courses
A short catalogue, because loyalty analytics is already noisy.
One flagship studio with a full syllabus. Five companion kits you can sit independently or after Signal Desk. Fees are informational; enrolment is arranged through the desk.
Redemption Funnel Diagnostics
Separate intended burns from clearance burns. Built for fashion and grocery teams who celebrate spikes that are really markdowns.
Wallet Pass Analytics for Thai Retail
Apple Wallet and Google Wallet updates, glance metrics, and why an open is still not attachment.
Churn Radar for Points Programmes
Early-warning views that treat silence after earn differently from silence after a bad burn.
Attribution Without Vanity Metrics
Push versus in-app versus store staff codes — without pretending every redemption has a single parent campaign.
In-App vs Push Loyalty Engagement
Quiet hours, school-pickup collisions, and calendars that stop treating every tap as affection.